Creative Director, David Bell guided the communications for Meadowhall Shopping Centre for three years whilst at Poulters. TV, radio, outdoor, press, DM, website, in-centre comms, fliers, events and even an enormous 3m long shoe. 

In a world full of clutter with a lack of beauty surrounding us, this campaign for Meadowhall had people ripping the print ads out and putting them on their walls. It was a triumph of originality and David says it was a true pleasure working on these as CD with the creatives at Poulters.

This 1 min commercial is more like a passionate manifesto than a radio commercial. Part of the illustration/animation campaign by Poulters, Creative Director: David Bell.

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