Conceived, written, illustrated, printed and published by Agency Forty through its subsidiary company; Pen Dance Productions. The Growers is the first in a series of witty and delightful children’s books specifically designed to be shared by modern grandparents and their grandchildren aged 2 – 7.
There are 14m Grandparents in the UK. Over 43% of these are the primary source of childcare for the under 10’s. Gardening is the No.1 pastime for this audience and estimated at £7bn per year.
From initial research, business plan and brand architecture to finished products being stocked by major retailers, independents and online, this brand has been carefully created and managed by Agency Forty.