We've often wondered what it's like to be a client. Well, when a football-mad agency like ours suddenly conceived the idea of Super Supporter, we became client, developer and advertising agency for this powerful new Agency Forty produced free all-in-one football app.
Super Supporter was conceived, planned, produced, designed, developed, launched and promoted by our team. Built for supporters of all 92 clubs in the 4 English Football Leagues and cup competitions, the app delivers a totally unique fans' experience.
We put in extra time to assemble a squad of features with real strength in depth. Instant team news from national and local sources. Live scores with in-play text commentary and unique graphics. TV match schedule. YouTube match highlights. Innovative football predictor game using real odds. Play in public leagues or private groups and live chat, all in-app.
A fully-responsive single page website design was created. This digital destination highlighted Super Supporter's numerous unique features and benefits and drove thousands of downloads by fans worldwide.
Just 3 months after launch, Super Supporter clocked up over 2,000 downloads. It's now picking up natural traction through in-house social media activity and the average time spent on the app is an impressive 7 minutes – that's serious 'Fergie time'.