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Top 40
Media Channels

Ok, we've cheated a little bit by grouping a few together, well, who wouldn't, this was one of the hardest things we've ever done. Each business and brand have their own channels to talk to their unique audiences. We've discussed, debated and finally had to bite the bullet and listed our Top 40 Marketing Channels alphabetically. 

There are no exact rules to channel marketing or it would be really easy to create our Top 40. However, we believe a campaign should combine channels that: Content - Connection - Engagement - Conversation - Conversion - Distribution. We'd love to know your thoughts. Scroll down and as they say: Discuss.

The Top 40!

Do you agree with us?

1. Advertorials

2.Ambient

3.Blog/Microblog

4.Brand to Hand / Sampling

5. Catalogue

6. Celebrity Endorsement

7. Content Marketing

8. Digital Banners and Signage

9. Email - Transaction / Marketing / Signature

10. Events / Exhibitions

11. Film / TV / Game Product & Ad Placement

12. Images & Infographics

13. Influencer Outreach

14. Inserts

15. Interstitials

16. Mobile / Tablet Apps

17. Mobile Advertising / SMS

18. Outdoor

19. Pay-Per-Click

20. POS / Signage / Displays

The Top 40!

Do you agree with us?

21. Postal / White Mail

22. PR Stunts / Brand Hijack / Guerilla

23. Presentations

24. Press Adverts

25. Press Releases

26. Product Packaging

27. Radio Advertising

28. Relationship Marketing

29. Sales Promotion / Loyalty Program / Prize / BOGOF / RAF

30. Search Engine Optimisation

31. Social Advertising / Page / Groups

32. Sponsorship - Program / Sports / Site / Event

33. Stores / Pop up Stores / Concession

34. Telesales / Marketing / Call Centre

35. TV Adverts

36. Videos

37. Virtual Reality

38. Wearable Technology

39. Website & Microsite Via Desktop / Tablet / Mobile

40. YouTube 'pre-rolls' / TrueView / Channel

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38

Top 40
Media Channels